Last updated: 3 July 2026

1. Who we are

IndieTactics ("IndieTactics", "we", "us") operates the website indietactics.com and provides a public-relations and visibility service for video-game developers. This Privacy Policy explains what personal data we process, why, and the rights you have over it.

Data controller: IndieTactics.
Contact: [email protected]

2. The data we process

(a) Data you give us as a client. When you sign up or place an order we process: your email address, the Steam App ID of your game, a hashed password (we never store passwords in plain text), your chosen plan, interface language, a session/authentication token, and the cryptocurrency wallet address used for payment.

(b) Data we collect from public sources for outreach. To run our service we compile business contact details that game developers, publishers and content creators have themselves made public. Specifically:

• Developers / publishers — the business contact email and studio details published on a game's public Steam store page (obtained via the Steam Web API).
• Content creators (YouTubers) — public channel information and the business/contact email a creator has published for inquiries (obtained via the YouTube Data API and public search results).

This data is professional, business-contact information that the individuals or companies have chosen to publish for the purpose of being contacted about their work. We do not warrant that publicly published contact information is accurate, complete or still current — it is provided and maintained by the developer, publisher or creator themselves.

3. Where this data came from (notice under GDPR Art. 14)

If we contacted you and you did not give us your details directly, we obtained your publicly available business contact information from your public Steam store listing and/or your public YouTube channel, via the official Steam and YouTube APIs. We do not buy or scrape private personal data, and we do not process special categories of data.

4. Why we process it and our legal basis

• To provide the service you ordered (accounts, payments, running your campaign) — performance of a contract (GDPR Art. 6(1)(b)).
• To send relevant, one-to-one business outreach to developers and creators whose published work matches a campaign — our legitimate interest and the recipient's interest in relevant professional opportunities (GDPR Art. 6(1)(f)). We only contact professional/business addresses, keep messages relevant, and stop on request.
• To comply with legal obligations (e.g. tax, accounting) — Art. 6(1)(c).

5. Who we share data with

We use a small number of trusted processors purely to operate the service:

• Resend — sending transactional emails (account confirmation, password reset).
• Instantly.ai — sending and managing outreach messages and replies.
• Email-verification providers — checking that a published business address is deliverable before we write to it (they receive only the email address).
• AI text-processing providers (e.g. DeepInfra) — matching games with creators and drafting/classifying messages; they process message text and public game/channel information, never passwords or payment data.
• Telegram — internal operational notifications to the operator.
• Our hosting provider — storing the database and running the site.

We do not sell your personal data. Note that cryptocurrency payments are recorded on public blockchains: a wallet address and transaction are inherently public and outside our control.

6. International transfers

Some processors listed above are located outside your country (including the EU/EEA and the United States). Where data is transferred internationally we rely on the providers' contractual safeguards (such as Standard Contractual Clauses).

7. How long we keep it

Client account and order data is kept for as long as your account is active and as required for legal/accounting purposes, then deleted. Outreach contact data is kept only as long as it is relevant for active or upcoming campaigns, and is removed when no longer needed or on request. One deliberate exception: if you opt out, we keep your address on a permanent do-not-contact (suppression) list — this is the only way to guarantee we never write to you again, and it is used for no other purpose.

8. Your rights

Depending on your location (including under the EU/UK GDPR) you have the right to access, correct, delete, restrict or object to our processing of your personal data, to data portability, and to withdraw consent. You can object to outreach messages at any time — simply reply to any of our messages (a plain "no" or "stop" is enough), use the unsubscribe link where present, or email us — and we will stop and add your address to our permanent do-not-contact list. See our Anti-Spam Policy for the full rules we follow. You also have the right to lodge a complaint with your local data-protection authority.

To exercise any right, contact [email protected].

9. Cookies & local storage

We use only strictly-necessary and functional storage — no advertising or third-party tracking. See Cookie_Policy.txt for details.

10. Children

The service is intended for businesses and professionals and is not directed at anyone under 18.

11. Changes

We may update this policy; the "last updated" date above will change accordingly. Material changes will be reflected on this page.

Last updated: 3 July 2026

1. Agreement

These Terms govern your use of indietactics.com and the IndieTactics service. By creating an account (including ticking the consent box at sign-up), placing an order or making a payment, you agree to these Terms and to our Privacy Policy. If you do not agree, do not use the service.

2. What we do

IndieTactics is a visibility / public-relations service for Steam game developers. We identify content creators whose published work matches your game and personally reach out to them on your behalf to introduce your game. Fulfilment is currently performed manually.

3. No guarantee of results

We provide a best-effort outreach and introduction service. We do not guarantee coverage, replies, videos, wishlists, sales, or any specific outcome. Creators and media are independent third parties and decide for themselves whether to respond or cover your game.

4. Eligibility & your warranties

You confirm that you are at least 18, that you are the developer or an authorised representative of the game you submit, and that you have the right to promote it. You are responsible for the accuracy of the information you provide.

5. Campaigns run on your behalf

When you order a campaign, you authorise IndieTactics to contact content creators on your behalf and in your game's name, using the message sequence that you review, edit and approve before launch. Messages are sent by our team from mailboxes we operate. You confirm that the content of the messages you approve is accurate and that you hold the rights needed to promote the game.

• Creator contacts stay with us. The creator shortlist, contact details and sending infrastructure are IndieTactics' own compiled data and remain our property. Creator contact details are not disclosed to you, with one exception: your final campaign report includes the addresses of creators who replied positively, provided solely so you can continue those specific conversations. You agree not to add these addresses to mailing lists, use them for unrelated campaigns, or share them with third parties.
• Responsible messaging. All messages sent on your behalf follow our Anti-Spam Policy: individually relevant, one-to-one business contact to addresses published for business inquiries, with a working way to decline further contact. Opt-outs are honoured across all campaigns — a creator who has declined cannot be contacted again, including for your campaign.
• We may edit, pause or decline messages that would be misleading or unlawful, or that would endanger our sending infrastructure; in that case we will contact you to adjust the campaign.

6. Payment

• Plans: Starter $390 / Growth $790 / Launch $1490 (or as shown at checkout).
• Payment is cryptocurrency only — USDT or USDC on BNB Smart Chain, Arbitrum, Base or Polygon — and is taken as prepayment.
• A payment wallet address is reserved for you for one hour; if it expires, simply request a new one.
• Cryptocurrency transactions are irreversible. You are responsible for sending the correct asset, on the correct network, to the displayed address. We are not liable for funds sent to a wrong address or network.

7. Refunds

Because work begins shortly after payment, a campaign is refundable only if you request cancellation before outreach on your behalf has started. Once outreach has begun, fees are non-refundable. To request a refund or cancellation, contact [email protected].

8. Acceptable use

You may not use the service for unlawful content, to promote a game you do not own, or in any way that infringes third-party rights. We may refuse or terminate service for misuse.

9. Intellectual property

You retain all rights to your game and materials, and grant us a limited licence to use them solely to perform the service (e.g. to describe your game to creators). The site, its design and our compiled data remain our property.

10. Disclaimer & limitation of liability

The service is provided "as is", without warranties of any kind. To the maximum extent permitted by law, our total liability for any claim is limited to the amount you paid for the campaign in question. We are not liable for indirect or consequential losses.

11. Governing law

These Terms are governed by the law of the operator's principal place of business, unless mandatory consumer or data-protection law in your country of residence applies.

12. Contact

[email protected]

Last updated: 5 June 2026

What we use

IndieTactics uses only strictly-necessary and functional cookies and local browser storage. We do not use advertising cookies, third-party tracking, or analytics that profile you. Because these are essential to make the site work, they don't require consent — but here is exactly what we store and why:

Name	Type	Purpose	Lifetime
it_session	local storage	Keeps your current order/session.	Persistent
it_auth	local storage	Keeps you signed in (auth token).	Persistent
it_lang	local storage	Remembers your chosen language.	Persistent
it_first_visited / it_last_load	local storage	Adjusts the boot-screen timing.	Persistent
it_player	local storage	Remembers media-player preferences.	Persistent
it_cookie_ack	local storage	Remembers that you dismissed the cookie notice.	Persistent
icon_*	cookie	Remembers where you dragged desktop icons.	~1 year

Controlling cookies

You can clear or block cookies and local storage at any time in your browser settings. Because everything we store is functional, disabling it may break parts of the site (e.g. staying signed in or keeping your language).

Questions? [email protected]

Last updated: 3 July 2026

1. What this policy covers

IndieTactics sends individual business messages to game developers and content creators — our own introductions and campaigns we run on behalf of clients. This policy explains who we contact, why we are allowed to, and how to make us stop. It applies to every message we send.

2. Who we contact, and why

• We only write to business contact addresses that the recipient has published for business inquiries: the contact email listed on a game's public Steam store page, or the business email a creator has published on their channel. We collect these through official public APIs.
• Every message is individually relevant to the recipient's published work — a specific game, a specific channel, and the very topic the address was published for (game business for developers, coverage opportunities for creators).
• We send personal, one-to-one introductions in small volumes — no bulk newsletters, no purchased, rented or resold contact lists, ever.

3. How to stop hearing from us

• Reply with "no", "stop" or anything similar — a plain reply is always enough; you never need to click anything.
• Where a message contains an unsubscribe link, that works too.
• Or email [email protected].

Opt-outs are processed automatically — normally within minutes, always well inside statutory deadlines (e.g. 10 business days under the US CAN-SPAM Act). Your address goes onto a permanent do-not-contact list that applies across all our sending — our own messages and every client campaign — and is used for no other purpose. Addresses that bounce or complain are blocked automatically the same way.

4. What we hold ourselves to

• Honest subject lines and message content — no false claims, no disguised senders.
• Sender identification in our messages, so you can tell who is writing and reply directly to a human.
• Automatic bounce, complaint and opt-out monitoring across all campaigns.
• Compliance with applicable messaging and data-protection law, including the US CAN-SPAM Act, Canada's CASL (we rely on conspicuously published, role-relevant business addresses), Australia's Spam Act 2003, and the EU/UK ePrivacy rules and GDPR (legitimate interest, Art. 6(1)(f) — see our Privacy Policy).

5. Report a problem

If you believe a message from us was inappropriate or reached you in error, forward it to [email protected] — a human reads every report, and we will investigate and answer.